If you want to be visible on a platform used by your users, you should necessarily have an android app for your business. Here are some interesting statistics by Android App Development company in UK that help you realize how popular Android is as a mobile app platform.
• There are more than 6 lakh apps on Google play store at present
• Of the total number of apps on the play store, 67% are free while 32% are paid apps
• 75% of the Q3 smartphones for the past year have been Android units
You can easily judge based on these statistics how popular Android is as a platform for developing your mobile app. Let’s understand why you should develop your business app on android platform.
It’s Customizable
You can easily custom create a mobile app to further you business with Android. You can design the app to suit your needs. There’s a whole range of custom options available with Android which can help you experiment and explore
Cross Platform Development
Cross platform apps, which can be easily used across the different platforms, are more popular among the users as compared to native apps. These cross platform apps work best when you are planning an enterprise app. Reach Android App Development Company
Rich in Features
When you set to develop an Android based app for your business, you can stay assured that the app will be rich in features. From calendar, email to QR code reader and GPS, all the basic and absolutely necessary features will be well integrated into your app.
Enhances Productivity
Google app is known to get in apps that offer better revenues, and are meant for the users. With an android app you not only improve productivity but also become more visible among the right target audience.
Easy to Search
It is easy to search for an Android app as compared to other apps. Most android apps have a GPS or mapping functionality that helps the users search for the app, and get it on their phones. You apps will be more visible and will reach out in a better fashion.
Conclusion
Android has definitely gauged up as a popular platform when it comes to delivering mobile apps. You will see that not only does it offer to be a more productive platform for your business, but also helps deliver visibility and efficiency to your business. You can reach out to your target in a more approachable manner.
As we all know that the market for iPhone applications is abundant with more than 2 million applications obtainable in the Apple app store. However, if your application has a wonderful user experience and becomes more popular like Instagram, it will be more lucrative However, there are lots of good ideas for new applications; but it is important to execute the Design and Development accurately to boost the chances of success. It is recommended to hire an experienced firm with a proven track record like Worry Free Labs to help in Design and Development. But if your budget is limited, you would find a lot of tools and programs available that can you design and visualize how the end-product must function and look. In this post, you will find some of the incredible iOS App Development tools that help you to design and develop an app with rich features. Let’s Have a Look at the Top iOS App Design & Development Tools Balsamiq When it comes to talking about the Balsamig tool, it is a rapid wireframing tool, allowing users to instantly develop a wire frame mock-up of their application idea. Using this tool, you can work faster and smarter as it reproduces the experience of sketching on a whiteboard, but using a computer. As you know that the functionality of an application is most important and app designers need to make sure that their app has an excellent user experience. Moreover, the tool also has a few third-party plugins and tools that can be used for easy collaboration, making it instant and simple for teams and developers to use Balsamig and share they wireframe mock-ups with one another. AppMakr AppMakr is considered as one of the best iPhone app development tools for the starters. Using this tool, you can develop a high-end iPhone app for your business even if you do not have a good in the coding part. AppMakr is one such tool that is completely free of cost and delivers you the impressive additional traits, including Ad support, HTML5 integration, AQI, Live updates and more. So far, millions of people have used this tool and developed their own apps with this powerful tool. You can also get started and make your own mobile app. Buzztouch Talking about the Buzztouch tool, it is a software and a wonderful community, which helps people to make native iOS applications without any hassle. Unlike many app builders, there are no limits to what kinds of apps you can make using this advanced tool. You can use Buzztouch control panel so that you can make an application, download the iOS project and you are all set to begin. Make use of Xcode to install your application on your device. When you are ready, you can easily submit it to the App store. Invision Invisionapp is a highly-advanced prototyping tool, which enables users to develop and design a clickable prototype of an iOS mobile application. Using this tool, you can instantly transform your designs into beautiful, fully interactive prototypes complete with gestures, transitions & animations for web, iOS and Android. Invision tool will also help coordinate communication and feedback and has an excellent method of marking that screens are approved for the next phase of design or development. A lot of professional iOS app development firms are there that use this tool on regular basis, and it helps the team show clients how the application is going to work and look. For the development team, as well, it is a great tool because it allows them to better plan and comprehend how the final product will work. Blueprint Blueprint is a widely-used tool that you should have in your list when you are planning your prospective application. However, the list already contains some best tools that help you visualize the layout of your app, but Blueprint is useful for visualizing the functional side of the application. You can use this tool and get help in making a very easy-to-follow and comprehend storyboard for your app and its function. This wonderful tool make use of an easy to learn and drop method of organizing the pages of the app. It also allows for arrows and lines to placed. F inally, this tool is extremely helpful in visualizing your application and is perfect for testing the functions and navigations before having to write and revise the code. Swift Express Swift Express is a simple yet most advanced tool that is written in Swift. The tool has a framework and a simple routing mechanism, helping users to run the application while managing the dependencies of the project. Being the native platform Swift language, OS X with xCode features the best development experience yet. iOS and OS X developers will be pleased with a familiar environment. So, these are the top iOS app designing and development tools that make designing and developing iOS applications a lot simpler. If you are looking forward to hiring a leading iPhone app development company that has a proficient team of iPhone developers. Source
So, you are all geared up to launch your new app developed by mobile application development company? With all the die-hard brainstorming with your stakeholders and enough of ideation with your technical and design team, finally you have planned to create a product that will be one to be proud of. BUT, wait, creating a great product is not enough for you. It is rather of no use if you are not earning well from it the very next month of the launch, right?
Let us take you through some of the most essential ways if you dream to earn well from the Android or iOS application you have created.
Advertising on Your App
Well, this may sound to be too evident and the most common ways to monetize your mobile application platform, but it is equally essential to know the key areas to fetch the most out of this way. This one is the most profitable platform especially for those who are offering free Android or iOS application. It is quite similar to Adsense for your website.
The whole idea revolves and works around creating a strong user base that engages regularly on your application. You can go for different types of inventories or ads on your App namely Banner ads, Native ads, Text ads, interstitial ads, video ads and more. These are available for most apps.
Your next concern may be on which type of ad would be the best in terms of monetary aspects. Well, out of these, video ads have higher eCPMs than interstitials while banner ads cost the lowest as they are a quite intruding for the users.
In-App Purchases
In-app purchase is one of the most effective monetization strategies to make money from your app. This allows users spend money while they are on your app for buying higher levels or versions of the App. However, there are certain important factors that shouldn’t be ignored while your take this up:
Understand your customer
You certainly cannot entice your customers if you do not understand what they like. There are different ways to gather their interest- you can build a community, ask for feedback and build a quick chat module to capture their interests and opinion.
Engaging your users
It is significantly important to keep your users hooked to your app. They should not just visit and leave. For this, you must keep on updating your app and give them a new experience after every few days. You may think of some ideas that help them get some extra benefits after 2–3 visits.
The Right Moment
You need to figure out when your user has reached the maximum level of engagement. And believe us, it is not easy to find this out. But, yes, repeated actions on a certain module and analyzing the user behavior may help you in this. You must throw your ads for purchases at this moment when the user is the most engaged and would not be willing to leave amidst.
The primary monetization way for the famous game Candy Crush is in-app purchases. The users get 5 lives for free and once the lives are gone, they can either invite Facebook friends and earn more lives or purchase lives. It started in April 2012 and by December 2012, it reached ten million downloads.
By 2013 Candy Crush crossed 500 million downloads. This is when it earned $633,000 for Kings, the owner and that too alone from US market.
Initially, Kings released the app with advertising in order to earn revenue, however, ads were withdrawn and the game moves solely with in-app purchases. By 2015, the monthly revenue went up to $120 million but with declining purchases on the app, it lowered down to $53 million per month in 2016. Still, revenue is no less to motivate a start-up. It is still earning $24 million monthly as the figures say below about this year.
Angry Birds game is one of the best examples of monetizing the app through this means.
Surpassing over 350 million downloads and the next version, Angry Birds Space reaching 10 million downloads, this app earned around 4$ million profits in 2011 with in-app purchase model. Since then, there has been no looking back.
Most of the Apps use Freemium model that allows users to download basic features of the app for free. Extra features, in-app virtual purchases, and other items can be set on sale in the app itself. This is a wonderful way to encourage users to try the sample usage of your app and later turn them into committed users. This is a rather preferred way to monetize against paid app models. Subscription models can also be considered as Freemium when a user has tried the first level or version for free.
Go For Affiliate Marketing
Although this one is the least used methods of monetizing the App, but it is quite effective too. Some networks can be joined for affiliate marketing. Apple Affiliate Program and Google Display Network can be used for iOS and Android application respectively. This simply works as your affiliate marketing on websites. You can sign up for affiliate network and drop the products on your App to earn commissions.
Encourage Sponsorships
Sponsorship strategy demands robust user base to be successful. However, this is the best way to leverage your high traffic if your App is doing great. Your traffic would rather attract sponsors to come and advertise on your platform. You may be proudly sitting on the negotiation table if your app grabs huge success.
These are some of the most effective and quick ways to monetize your mobile App whether on Android or iOS.
When we talk about developing native mobile apps, it means having a team of iOS developers working on Objective-C or the Android team working on Java. Due to the differences between the two platforms and languages, there were only a few developers that were experts on both the platforms. However, with the introduction of new languages, things have changed and has brought more options & opportunities in the field of app development.
One of the most recent topics that are being discussed in the Android market is Kotlin and Swift. Let’s see what are these languages for and how the Android and iPhone App Development company are using them in changing the era of app development.
Understanding Kotlin and Swift
Swift came into existence in 2014 and is used by Apple as their proprietary language after Objective-C for developing iOS apps. Though it was introduced to replace the older language, it didn’t show much of response due to the lack of system policies in backward compatibility between each release leaving developers doubtful about project migration. However, with the release of the upgraded version Swift 2, it gained much trust and popularity as it was developed to be an open sourcthe e with improved user-centric approach and better functionality.
Develothe ped by JetBrains team, the language Kotlin was produced by Android studio and was made available to the world in Feb 2016. If we compare it with the old language Java, Kotlin is much better in terms of utility and reach. The new language has been built in such a way that it is interoperable with Java and the syntax used is easily recognizable by the Java developers. Another thing about Kotlin is that it is not yet declared as the primary language or the replacement for Java, unlike Swift that has been chosen as the language for building iOS applications.
Impact of Swift and Kotlin in App Development
We cannot deny the fact that Swift and Kotlin are the two modern programming languages that provide a list of features that the old languages do not support. Some of the features that the new languages support are as follows:
Easily readable
Lesser verbose
Easy maintenance
Strict & safer functionality
More modern in terms of syntax
Apart from the points stated above, these languages are also being adopted as server side languages. Big giants like IBM is using Swift to develop server side applications and Spring also announced that Spring Framework 5.0 will be having dedicated Kotlin support. With the advanced features of extensions and immutability that support functional as well as procedural programming patterns, both the languages allow developers to go for new patterns of designs. The interesting part of these two languages is that their syntax is so similar that it can be a confusing task to distinguish them. However, these systems are highly accessible giving more opportunities to developers of every App Development Company. Though these languages are stthe ill in developing phase, they are going to impact the way ideas are being approached in the world of mobile app development.
Choosing the right mobile app development technology is vital in order to make your app successful. Choosing the right app development technology not only gives life to your apps but also ensures its scalability, functionality, and security among other important parameters. Selecting the appropriate technology also ensures app development at lower cost and under the deadline.
The right selection method depends upon a number of considerations. Right from the app idea to the kind of implementation required and further to the type of project, every single detail helps to find out the right kind of technology by any mobile app development company.
Before we talk about the different types of technologies, let’s say about iPhone app development company or something else, here is a preview of the ideas that every developer must consider prior to offering their services through any custom mobile app development company.
Here are the ideas to keep into the mind:
Type of project
The type of your project can either be complicated or a simpler one. And if you are focusing more on the platform specific UI implementation, it’s best to consider native iPhone app development. In such a condition, it is best to choose either Kotlin or Swift.
App idea validation
If you are a startup and just wish to engage the users as the very first step, it is important to validate the idea through MVP or minimal viable product. This gives an idea of the initial response of users towards the product.
The marketing approach
The approach any custom mobile app development company uses for its marketing forms an important base of its overall sales. It is important to opt for an aggressive technique to engage more and more clients into the business.
Let’s Talk About the Best Coding Languages for Mobile App Development:
Swift
Swift is the ideal language for building iOS applications. Opting for Swift offers a number of advantages to the users. It is less error-prone because of inline support. Swift contains dynamic libraries that again becomes an advantage of using the language. The dynamic libraries can easily be uploaded memory. It helps cut down the initial app size. Developed by Apple, Swift offers stability and robustness to the apps resulting in the development of intuitive applications.
Java
Being an object-oriented programming language, Java is the official language for developing Android applications. There are open-source libraries available for the developers and for the users as well who are interested in learning the language. Java development company helps developers to manage implementation dependencies as few as possible. The code once written in Java can be run anywhere as the programming language offers the same facility to the developers.
HTML5
HTML5 all because of the superb markup based implementations. The programming language along with javascript is majorly used for developing mobile apps for a number of purposes. HTML5 includes detailed processing models in order to improve the markup available in any document. As an extended version of HTML, HTML5 has a number of advanced features that help meet today’s demand for feature-rich apps.
PHP
PHP is again an object-oriented language that is used for creating dynamic applications. The programming language PHP is the best to opt for apps that need to be dynamic in a feature. The programming language is also an excellent choice for developing apps that require database integration. Being an open-source scripting language, PHP can easily be embedded into HTML. Being a script-based language, PHP helps write apps for automation task.
Xamarin
Xamarin is the best tool to use for cross-platform mobile app development. The tool allows developers to share at least 90% of code across different platforms. The main programming language behind Xamarin is C# and that is why it is mainly used for cross-platform app development purposes. C# has got mature tooling and IDE support. Apps having C# elements are cross-compiled to native iOS as well as Android.
Conclusion
The services of mobile application development company are becoming more and more prominent and all thanks to the availability of exceptional mobile app development languages. As the custom requirements of clients are becoming device specific, these languages help to create an app to suits to the requirements of the clients.
As the requirements of the clients are growing, these scope of the mobile app development programming language is all set to grow further. This growth is not only great news for mobile app developers but users are too getting varied choices to choose as their app development platform.
